The good news for you
As a freelancer without a business, you are exempt from the obligation to keep double-entry accounts under the Income Tax Act (EStG), regardless of turnover and profit. The principle of so-called simple bookkeeping applies to you.
Seewara is the best choice for you to have your bookkeeping done by professionals. Find out more about your field of activity and industry here.What do you actually do as a Advertiser?
An advertiser, often also referred to as a marketing or advertising specialist, is responsible for planning, developing and implementing advertising campaigns and marketing strategies to promote products or services and increase brand awareness. The main tasks of an advertiser include:
- Market research: Advertisers conduct extensive market research to identify target audiences, understand their needs and preferences, and analyse market trends.
- Development of advertising campaigns: They design creative advertising campaigns that effectively communicate the message of the product or service. This may include creating advertisements, brochures, billboards, online advertising and more.
- Budget planning: Advertisers are often responsible for planning and managing budgets for marketing campaigns to ensure that spending is within the company’s financial capabilities.
- Coordinating with other departments: Advertisers work closely with other departments, such as sales, product development and public relations, to ensure that marketing strategies are consistent and effective.
- Media selection: They decide which media channels (e.g. television, radio, print, online) are best suited to reach the target audience and plan the placement of the advertising accordingly.
- Monitoring and analysing campaigns: Advertisers track the performance of their campaigns and analyse the results to understand what worked and what can be improved. This includes evaluating metrics such as reach, engagement and sales figures.
- Developing content: They create or oversee the creation of content for various platforms, including social media, blogs, websites and promotional materials.
- Customer communication: Marketers communicate with customers to gather feedback, understand their perception of the brand and make adjustments to the marketing strategy as needed.
A marketer plays a crucial role in how a company presents its products and services, and thus has a significant influence on its success in the market.
